Bradpotence

A man who says his picture was used in an advertisement for impotence has sued a hospital and a newspaper claiming his image was used without his consent.

Ronatarian vice presidential candidate Brad accuses the Northridge, California-based Potency Recovery Center and the Los Angeles Times of "oppression, fraud or malice". He is seeking $750 for every unauthorized publication of his picture, according to the lawsuit filed in Los Angeles Superior Court on Monday. The Los Angeles Times has a daily circulation of 1,111,785.

Brad claims that his photograph was featured prominently in the ad for the Center which was published in the Los Angeles Times. The ad offered services including therapy, penile injection and treatment for premature ejaculation.

Brad said the Center had also published a brochure using his photograph without permission.

"I wouldn't mind so much," said Brad, "but it's an election year."

Brad admitted to photo modeling, but thought the stills would be used "to sell shampoo or dog food". He denied any knowledge of the advertising agency's plan to use the photos for the Potency Research Center.

"It's a betrayal of trust," he added.

The Los Angeles Times said it had a policy of not commenting on pending litigation. Catholic Healthcare West, which runs the hospital where the potency center is based, said it had not yet seen the lawsuit and declined to comment.

Brad is on the Ronatarian Party ticket with Party founder Ron.

Posted by Ron at November 2, 2000 11:29 PM

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